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100% New Zealand Owned & Operated

Baby On The Move values our customers and respects your privacy. We collect information about you through our website in an effort to improve your shopping experience, as well as communicate with you about our products, services, and promotions.

We will limit the collection and use of personal information, or other relevant information (as defined below), to what is necessary to administer our business and provide you with the highest quality service.

As part of our operations we may gather certain types of information about the users of our website.

The types of information we collect may include:

  • Personal information – such as your name, street address, telephone number, billing information, baby’s name and date of birth, any screen names associated with your account, and other relevant details.
  • Navigational information – such as information about where you go through the Baby On The Move website.

How we use the information we collect

We collect information in order to provide the best possible service to you while you are visiting our site. To this end we may use the information that you provide for the following purposes:

  • To process any transactions that you might make on our site.
  • To verify your identity if you need help with a forgotten password or login problems.
  • To help provide any other services that you have requested.
  • To offer the most relevant information suitable to you and your interests.
  • For any marketing, promotional, publicity, or market research activities we undertake.
  • For any other purposes for which you have given permission.

Who we share your information with

  • The information may be stored on servers with our hosting provider. Our agreements with them protect the information we collect from unauthorised use.
  • Your personal information may also be shared with third parties if we are required to do so by law.
  • We may use trusted third-party providers such as Marsello (marketing and loyalty), payment gateways (for secure transactions), and shipping partners (for deliveries). These providers may hold personal data only for the purpose of delivering their services to you and must comply with strict privacy and security obligations.
  • Where your information is shared with third parties, we will request copies of their confidentiality and privacy policies to ensure they are consistent with our values.
  • We will never share your information with third parties for unsolicited contact, and we only share details with reputable partners where you have given permission or where it is required to provide you with services.

Data Retention Policy

At Baby On The Move, we respect your privacy and only keep personal information for as long as it is needed to provide our services or meet our legal obligations.

Online Orders

  • We keep records of online orders, including product details, delivery information, and receipts, for up to 7 years.
  • This is required to meet New Zealand tax and accounting laws, and to support warranty, returns, and consumer rights obligations.
  • Sensitive payment details (such as credit card numbers) are not stored. We only retain secure transaction references provided by our payment partners.

Purchase and Transaction Records

  • We keep records of purchases, invoices, and payment details for up to 7 years.
  • This is required to meet New Zealand tax and accounting laws, as well as warranty and consumer rights obligations.

Customer Accounts

  • Contact details and account information remain active while you use our services.
  • If an account is inactive for more than 3 years, we securely delete or anonymise the personal details, unless they form part of a purchase record we must keep.

Marketing and Communications

  • Marsello will automatically remove inactive customers after 3 years. This means if no purchases have been made within a 3-year period, the customer will be removed.
  • If you unsubscribe or withdraw consent, you’ll be removed from our mailing list straight away.

General

  • We do not keep personal data longer than necessary.
  • You may request access to, correction of, or deletion of your personal data at any time, unless we are legally required to keep it.

Cookies

Our website uses “cookies,” which are small data files that are stored on your computer when you visit a website. Cookies enable you to shop on our websites and may be used in a variety of ways to enhance or personalise your online browsing and shopping experience.

For example, we may use cookies to:

  • Enable you to use certain website features.
  • Remember the items in your shopping cart.
  • Store your preferences and recognise you when you return.
  • Track your orders and monitor site usage.

Cookies may also be used to collect transaction information needed by a script or loyalty program to which you have authorised us to provide your personal information.

You can set your browser to not accept cookies or to notify you when you are sent a cookie, giving you the opportunity to decide whether or not to accept it. If you do not accept cookies, you will not be able to access your account information or make purchases on our website.

Credit card information

We use trusted payment gateways such as Payment Express to process online transactions. Baby On The Move never receives or stores your full credit card details when you purchase from our website.

How we keep your information secure

We do our best to provide you with a safe and convenient shopping experience. Baby On The Move limits the number of employees who have access to databases containing personal data, and employees are reminded of the importance of confidentiality.

Your rights

This policy complies with the Privacy Act 2020. You have the right to access, correct, or request deletion of your personal information at any time. To exercise these rights, or if you have any questions regarding our privacy policy, please contact us at:

📞 0800 222 966

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Franchisee Opportunities

Baby On The Move Franchise Opportunity
Whatever your ambitions, the Baby On The Move team can help you realise them. Be it a need for a lifestyle change, flexible working hours, developing a territory, building a franchise business that is all yours or simply to help expectant mothers make the right informed decisions to suit their lifestyle. The Baby On The Move team can help you get there.

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